Danke Dough Logo + Branding

A fun experiment in branding, Danke Dough is a play on traditional German visuals (and dessert). From the logo inspired by lederhosen, to the packaging itself crafted to resemble traditional German homes and architecture, this brand is all old-fashioned whimsy. Featuring a logo, a holiday and billboard ad, and packaging design, Danke Dough won a Silver Addy award in 2021.